New book by John Varvatos discusses relationship between rock stars and style


From the glittering glam androgyny of David Bowie to the punk rebellion of new wave band Blondie’s Debbie Harry, John Varvatos’ new book, “Rock In Fashion,” has the designer commenting about how deeply rock n’ roll musicians have influenced fashion and style over the past decades.

Varvatos also reveals his own rock heroes and inspirations, all while iconic photographs from the likes of Elliot Landy and Timothy White illustrate the project’s premise.

Publsihed by Harper Collins’ Harper Design, the 272-page creative collaboration of photography, fashion, and writing includes over 250 images, including never-before-seen shots of rock legends such as Led Zeppelin, Jimi Hendrix, and The Rolling Stones. A photograph of Syd Barrett from Pink Floyd covers the book and was shot by Mick Rock in 1969. 

“It’s broken down into seventeen thematic chapters about style, everything from a whole band’s style, to hair, to boots and sneakers. There’s a chapter on scarves,” said Varvatos in an interview with GQ Magazine. The book, which was written in collaboration with award-winning writer and editor Holly George-Warren, also touches on how other genres of music inspired the designer’s own aesthetic and vision.

“The whole book is really about growing up in Detroit and the influence that the music had on me. Everything from rock & roll, to jazz and blues, to Motown—Detroit being such a melting pot of all those things.”

The book is available at Barnes and Nobles stores and John Varvatos boutiques, with online purchasing available via, as well as the designer’s online store,

Varvatos will be having a signing for his new book in downtown San Francisco on Friday, November 8. Photographer Mick Rock will also be in attendance as a special guest.


About The Author

As an aspiring novelist in search of an agent for my debut, YA series, "#BeautifulUgly", I hope to be able to help the world recognize the author as an artist, as they would the painter. Currently attending Academy of Art as a photography major with hopes to improve, technically, as a visual creator.

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